Susmita Ghose

Susmita Ghose is the Co-founder and Head of AI at Anoki. An IIT Kharagpur graduate, she has over 20 years of experience in AI and machine learning, previously leading data science at LG Ads and working at Microsoft and Oracle. She is pioneering multimodal AI technologies for Connected TV advertising, focusing on context and brand safety.

Anoki is a pioneer in Contextual Connected TV (CTV) advertising, leveraging multimodal generative AI to ensure brand suitability and relevance. Its flagship platform, ContextIQ, analyzes video content at the scene level to place ads in the most appropriate and engaging moments. The company aims to transform the CTV ad experience by aligning brand messaging with content context.